Idea generation is defined as the process of creating new ideas. It is the creative process that involves brainstorming activities to generate or develop new ideas that solve the problem in the market.
Startup Branding is the set of processes to create an identity of a new startup company in a people’s mind. It fabricates the unique value in the customer’s perception. When they see or hear your brand’s name, it tells the story behind the company’s features that will be remembered forever.