Freemium is a combination of free and premium services. Freemium business model offers a service with basic features for free and additional features at a nominal price. There will be various sets of plans available at different costs, and it all depends on the functions it offers.
Startup Branding is the set of processes to create an identity of a new startup company in a people’s mind. It fabricates the unique value in the customer’s perception. When they see or hear your brand’s name, it tells the story behind the company’s features that will be remembered forever.
The 6 different types of startups in entrepreneurship are Lifestyle Startup, Scalable Startup, Buyable Startup, Small Scale Startup, Large Scale Startup, and Social Startup. Let’s find out these types in detail.
Innovative marketing is the integrated process of innovation and marketing that involves a set of activities to promote a product or service to the customer. Let us explore some innovative marketing strategies to elevate the business growth.
The startup funding works at the different stages, relatively to the purpose and needs of your business. Right from the pre-seed funding to IPO, you could reach different types of investors as per the requirements of the company. Let us explore the 5 stages of startup funding in detail.
Benchmarking is the process of measuring the performance of products or services and other aspects of your business and comparing with those of other business that are considered to be the best in the Industry.