A co-founder is a person that is involved in the foundation of a company or any other business venture with equal participation and is responsible for the execution of the idea into reality from scratch. A co-founder can turn the fortune of your company and plays a major role in various aspects of the company. Some of the ways to find a co-founder are listed here…
Idea validation is the process of experimenting and testing startup ideas to know their viability. However, most new entrepreneurs do not have an idea about how to test and validate a startup idea. They start a business as soon as they get a startup idea. As a result, they end up losing time and money in creating products without much demand. But, Idea validation helps to test different assumptions and understand the willingness of the target audience to pay for the product.
The brand brief is a strategic element of a branding tool kit. The document conveys key information about a brand such as the brand vision, values, objectives, goals, and its USP. The brand brief plays a crucial role in creating your unique brand identity in the minds of your target customers. It acts as a strategic document that provides a clear purpose and direction for all the stakeholders in the business.
A prototype is a foundational design of a product, which can be tested and improved upon. These improvements can lead to a final product that is ready to be used by customers. Almost all types of manufacturing industries build prototypes, such as vehicles, gadgets, weapons, and more. Prototypes are also made by User Interface/User Experience designers to make sure their applications run properly in everyday conditions of the real world.
Marketing collateral is a traditional or digital media that is used for marketing, promoting, and selling a product or service. It is a collection of several media files that are used in different formats like, images, articles, GIFs, videos, etc… to communicate with the targeted customers and clients of a company.
Aggregator business model is a network model, which provides varieties of services under one brand. In the aggregator business model, the firm – i.e. an aggregator (collector) collects information from other company’s products or services, signs a contract, and delivers its services to their customers.